How Susan G. Komen’s SVP of Development Gets People to Invest in Possibility

March 23, 2018

Christina Alford had over a decade of nonprofit experience when she came on as senior VP of development at Susan G. Komen. She shares a few of the lessons she’s learned along her journey, including why diversified revenue is key to successfully forecast and innovate, how to prioritize tasks in a resource-constrained environment, anecdotes about a major rebranding initiative, and more.

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